How did you start in events?
I was laid off in the graphic design field, November of 2008. It was really hard to find something else at the time. I always wanted to make this a business since I did invitations for events here and there for friends, family and friends of friends.
What’s the one thing you wish everyone knew about your or your business?
Pricing is not always as high as they think it may be. You pay for what you get! Customer service goes a long way to help guide you for your big day.
What inspires you in your work?
I always love talking to new people and getting to know them and how they met. It helps show what kind of client I am working with.
What do you find most rewarding about your job?
Making clients really happy and excited about the first piece either save the date or invitation that their guest will see before their event.
What do you love or would change about events?
I would change how some people are steering towards online RSVPs. Most clients still prefer a mailed back RSVP card, but one or two a year want a RSVP returned by email or from their wedding website.
What’s the best piece of advice you can give clients planning a wedding?
Trust and have faith in the vendors that you chose. They are the professionals helping you make your day special and your fairy tail.
What trends that you would like to see more of?
People are very into the signage at the wedding. Wether it be for their hash-tag, signature drink or guest book, they like to make it personal towards their wedding. I like how trendy hash tags are right now; the creativity of the hashtags the events are having. It is a good way to keep pictures organized on social media and I love making the signs at the events :)
Do you try to reflect the colors/style of the wedding in your design for your clients?
Yes, most clients like to convey their color and style into the main invitation, which will set the tone for the wedding. I do have some clients who want the invitation more traditional and tend to save their colors for the wedding. For example the invitation may be a simple gold and cream card, but the bridesmaids and groomsmen are wearing navy with a pop of pink for the flowers.
Best party you’ve done?
For 2015, I love the Great Gatsby wedding that I did. The art deco pattern paper along with the glitter stock and a pearl was fun to design. The clients were so into it and super excited about every piece of stationary that I did for them.
Favorite typography and font?
My favorite typography is a calligraphy script. I like to mix this with a block font so the bride and groom’s names really stand out. Most of those are pretty trendy right now. Right now, my favorite font is Jasminum :)
What do you do when you are not working?
When I am not working, I love spending time with my family. I am a new mom and it is exciting watching the different stages that my daughter Zoey has gone through so far.
Interesting fact about you?
I would beat you in a hula- hoop contest :)
Thanks for chatting with us.
Check out more of Rachel’s work.